Blogging for money and blogging for fun are two vastly different things. As someone who is aiming to turn their platform into a serious moneymaking resource, you need to think about your website as a business. And like any other business, you need customers. In your case, that means getting visitors to your site.
The thought of doing that can feel rather daunting, but it can be achieved. Here’s all you need to know.
If you look at my favorite bloggers, they all share a number of common traits. Ultimately, though, the key to their success is that they stay true to themselves. Blogging is a personal experience, and readers can soon tell if your heart isn’t in it. Letting your passion shine through is key.
Whether it’s through the design or the writing, your blog should represent you in a winning way. The easiest way to gain more traffic is to keep customers coming back for more. Give them a reason to invest in your project for the long haul, and they will. It truly is that simple.
Google is, and always will be, one of the greatest tools at your disposal. As such, learning to maximize your opportunities through search engine optimization is vital. Most internet users will find a blog by searching for a certain topic. So, getting your keywords under control is particularly important.
Ultimately, nine in 10 users will click a link from the first page of returned results. Therefore, if your blog appears there, you should see a steep increase in traffic. Moreover, those additional views will come from an audience that is actively searching for your type of content.
Essentially, you are aiming to direct people to your website. However, it’s external social media platforms that will allow you to do that. As a blogger, you are constantly creating content. By promoting those pages on your social media streams, readers can then share them with their friends and family. In turn, this can help your audience grow tenfold without the need for additional input.
Gaining more Instagram followers, for example, gives you a far greater reach. Moreover, it makes the entire operation look bigger and better than ever. Once again, combine this with unique vibes, and you should be certain to achieve great things. If all else fails, rewarding readers for sharing content – such as running competitions – can work wonders too.
In many fields of business, direct competitors are the enemy. As a blogger, however, they can actually become your greatest asset. Two heads are better than one, so teaming up with another blogger or vlogger could be your key to greatness.
Aside from extra creativity, you’ll have two sets of resources to work with along with two audiences. Unlike other business models, your two businesses aren’t mutually exclusive as readers can visit both. When added to the affiliate linking and other benefits that this option brings, it truly is a no-brainer. And if you can find a way to get the readers participating too, that’s a massive bonus.
Miss Penny Lane is about creativity, inspiration, life & all things lovely.
Everything you see on mspennylane.com is made by myself, unless otherwise stated.
All opinions are my own. I buy most of the product myself and I can assure you that everything you see on my blog is genuine. When writing reviews I weigh up the pros and cons and add my opinion.
There is some affiliate linking to gain a small amount of commission.
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